Individual Artist Packages

Experience the myriad benefits of exceptional public relations with one of Aligned Artistry’s packages, specifically designed to elevate personal branding and career trajectory for individual artists.

These packages are sequential and build upon each other for maximum impact.

Possible add-ons may include:

• Photo shoot and/or video direction

• Design work, such as ads or flyers

• Public relations campaign

• and more! see the SERVICES page for additional options…

Retainer Rates

Retainer packages range from $500 to 5K per month and allow for ongoing, comprehensive support and representation. Retainer packages generate the greatest depth of work and most transformative results. Aligned Artistry often has a full roster with a waitlist, so we encourage you to reach out and start the conversation if you’re considering this option!

The Value of PR Pricing: Small Business Advantage

Tailored to the arts industry while remaining equitable within the strategy and PR market, our rates offer a distinct advantage compared to larger PR agencies: clients receive more direct access to experienced staff while paying less for our services. Additionally, for many organizations operating within a small performing arts organization business structure, with our expertise and the strategic and targeted nature of our work, we most often achieve more meaningful results in less time (and at less cost) than hiring a full or part-time marketing or communications employee. 

Our pricing structure is value-based and reflects our ability to deliver transformative strategic plans, promotional assets, and representation that propels organizations and individuals toward their goals while building audiences, longevity, and strength. Public Relations is all about relationships, and fostering lasting growth in this area takes time, thoughtfulness, and care, but is one of the most valuable investments you can make in your work. By partnering with Aligned Artistry, you benefit from years of contact cultivation, and a broad understanding of what works across platforms in a wide variety of situations.

Considering the budget constraints faced by many in the arts industry, we understand that not everyone can afford substantial PR expenses. To address this, we provide alternative options that cater to clients with tighter budgets. One option focuses on promoting specific projects, while the other is our tiered Individual Artist Package Program, specifically designed to elevate personal branding and career trajectory for individual creatives. Through all of our work, we help clients cultivate clear, aligned, and authentic relationships with their public, creating enduring value for your brand and ours.

Project-based PR Campaigns

Most PR firms in our region have minimum project sizes of either $5K or 10K. At Aligned Artistry, we keep our work as affordable as possible for those in artistic fields, so tier our packages starting at just $1,500. If these campaign offers still don’t fall within your budget or address the scope of work needed, don’t be afraid to reach out! We can sometimes offer custom packages or discounts depending on our schedule and prior commitments.

Quick Release (for returning clients only) - $1,500

Need a quick but effective media blast for an announcement or exciting news? This service is targeted and direct, garnering meaningful earned media placements with minimal expense. Available to clients who have worked with Aligned Artistry within the past two years.

PR Campaign, BASIC - $3K

This package includes the crafting, distribution, and follow-up of a thorough, uniquely tailored press release. Time is spent gathering information, shaping a media-worthy pitch angle, composing a cohesive and impactful release, coordinating with involved parties, researching uniquely appropriate media outlets, widely distributing the release with personal notes to key contacts, following up with target media sources, managing press correspondence, drafting talking points for interviews, tracking media placements, distilling quotes from organic coverage, and delivering a press summary to the client. The press release will also act as a valuable source for generative promotional content across platforms.

PR Campaign, MID-TIER - $4K

This package includes everything outlined in the BASIC campaign, and provides additional time to expand impact. Aligned Artistry can make best suggestions, which may include: crafting a specific and detailed promotion plan; engaging and leveraging partner organizations; designing content or assets such as eblasts, invitations, postcards, or ads; and coaching or providing talking points in advance of TV or on-air interviews.

PR Campaign, TOP-TIER - $6K

This package includes everything outlined in the BASIC campaign alongside a specifically tailored promotion campaign and full agency support for its comprehensive execution with priorities agreed upon by both parties.